Last weekend, I worked at the Laureus World Sports Awards Madrid 2025, the most important sports awards event in the world, bringing together top athletes from all disciplines: Olympic medalists, teams, breakthrough athletes of the year, and legends who have been at the top for decades.
Yes, I worked hand in hand with the Rampage Studio and Laureus Media Staff teams as a YouTube Manager. I had the opportunity to learn from and share my experience with a highly professional marketing team, with whom I connected exceptionally well, even though 99% of the people working at the event were from the UK. Moments like these make you realize that learning a language is not only key to connecting with millions of people worldwide, but it also opens doors to work at the best sports awards event on the planet, learn from other teams, share professional and personal moments across cultures, and gain a broader perspective of the industry I work in.
Besides working a lot, I had the pleasure of seeing Arisa Trew, Novak Djokovic, and Mondo Duplantis, among others. Combining work, sports, and travel all in one package is something I love and that energizes me to give my best, live in the moment, and keep learning.
If you knew how this job came into my hands, you’d hardly believe it. But that’s why I write on my blog: to share experiences and valuable content that can inspire, motivate, and help you.
A year ago, a production company reached out to me to film a mini skate documentary in Madrid. This company contacted the best and most important skate shops in the city with the goal of creating a high-quality documentary, starting by showcasing a skate shop, visiting various skate spots, and introducing this sport to millions of people through Eurosport, Sky Sports, and dozens of sports channels worldwide. The project aimed to promote niche sports that are meaningful and keep the flame of passion and social integration alive, among many other things.
Do you know how many replies that email received? None—except mine. Why did they contact me? Because my master’s thesis project was Avant Garde Skate Shop, my online skate shop that I built from scratch for the thesis. They found it and reached out to me because it was based in Madrid.
I made the documentary for fun, without earning any money, but with visibility to millions of people worldwide—an opportunity I was incredibly grateful for.
A year later, the same director contacted me again because he already had my contact, LinkedIn, and portfolio on hand. The proposal was: “Do you want to work two days in Madrid?”
I said yes, without even knowing what the job would entail. Weeks later, he revealed it would be for the Marketing department on YouTube and TikTok, and days after that: the 25th anniversary of the Laureus World Sports Awards 2025.
From here, I can only tell you one thing: seize every opportunity that comes your way, whether for learning, experience, or work. You never know which door it might open.
What would have happened if someone else had taken that opportunity…? I guess we’ll never know.
